Coachella Valley will host Canna-Week from March 13 to 15, 2025. The event aims to celebrate cannabis culture, craft, and tourism in the region. It is designed for both newcomers and experienced enthusiasts of cannabis. Attendees can expect a variety of activities including events focused on industry insights and interactive experiences.
Canna-Week will feature an Industry Recognition Kickoff B2B Event that includes leaders from the cannabis and tourism sectors. Another highlight is the Gamified Lounge Crawl Challenge & Effect Pairings where participants visit local cannabis lounges such as 420 Bank, Red Falcon Lounge, Holland Pharms, and Double Eye. This activity combines cannabis with unique Coachella Valley experiences.
The event also offers educational sessions focusing on cannabis health and wellness with discussions on safe consumption practices. The celebration concludes with a Closing 420 Party featuring Beard Bros and The Ganja Traveler at Double Eye Lounge.
The event is co-produced by the Coachella Valley Cannabis Alliance Network, Beard Bros Travel, and Cannabis Travel Authority. Sponsors include Jeeter, Red Falcon Lounge, Pabst & St. Ides, Kreem, Trio, Double Eye Dispensary & Lounge, 420 Bank Lounge, Holland Pharms Lounge, College of the Desert, Visit Greater Palm Springs, KGAY, City of Desert Hot Springs among others.
All events are free for attendees aged 21 or older. For more information or sponsorship opportunities contact Scott Rusczyk at 818-519-3848.
