Laura James Named Interim CEO for Coachella Valley Economic Partnership (CVEP)

Brandon Marley - President/CEO - Greater Coachella Valley Chamber website
Brandon Marley - President/CEO - Greater Coachella Valley Chamber website
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The Coachella Valley Economic Partnership (CVEP) has appointed Laura James as its Interim Chief Executive Officer following the retirement announcement of current CEO and Chief Innovation Officer, Joe Wallace, scheduled for mid-2024.

James, who has been with CVEP since 2014 and served as Vice President of Innovation for the past five years, brings a wealth of experience to her new role. She has been instrumental in overseeing innovative projects such as the Coachella Valley Fast Pitch, the COVID-19 business impact survey, and the monthly Morning Insights event, which aims to connect entrepreneurs and newly relocated workers in the region. With over a decade of experience in economic development strategy, James holds an M.B.A. from Auburn University and has acquired various certificates and accreditations in the field.

“I am committed to ensuring a seamless transition as we strive to grow the regional economy in sustainable, meaningful ways,” James expressed upon her appointment as Interim CEO.

CVEP’s Board Chairperson, Deborah McGarrey, expressed confidence in James, stating, “Her wealth of experience in economic development and her deep understanding of the Coachella Valley make her the ideal candidate to assume this interim role.”

Laura James’ leadership at CVEP has been characterized by innovation and a dedication to fostering economic growth in the region, making her a fitting choice for the interim CEO position.

CVEP, established in 1994, is a nonprofit organization dedicated to driving economic transformation in the Greater Palm Springs region. The partnership focuses on regional business development initiatives, entrepreneurship, and industry diversification. With a commitment to promoting a diversified, year-round economy, CVEP plays a crucial role in business attraction, retention, and expansion efforts in the Coachella Valley.

For more information about CVEP and its initiatives, visit www.cvep.com or contact 760-340-1575.



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