Rachel Anderson has been appointed as the new Public Relations & Events Manager at the Palm Springs Aerial Tramway. In her new role, Anderson will oversee communications, media relations, special event planning and promotion, digital content supervision, and filming coordination for the attraction.
Anderson brings experience in public relations and marketing from her previous work in Idaho and more recently in the Coachella Valley. Before joining the Tramway, she served as development & community relations manager at FIND Food Bank in Indio.
“I am eager to bring my experience and skills to the Tramway and connect more individuals with this spectacular local landmark,” said Anderson.
Tramway Vice President of Marketing & Public Affairs Greg Purdy commented on her appointment: “We are delighted to welcome Rachel to our marketing team. She brings a wealth of experience to her new position, and we look forward to her role here at the Tram.”
