Sipping a cold craft beer is not only for enjoyment; it can also contribute to wildlife conservation. An exclusive Mexican lager, El Lobo, has been released to support conservation efforts for species like the Mexican wolf. This species once faced near extinction, with only seven wolves left, but thanks to conservation initiatives, their numbers have increased to more than 600.
"Luchador is proudly donating $1 for every pint of El Lobo sold to our global conservation efforts," said a representative from Luchador Brewing Company, a partner with The Living Desert Zoo and Gardens in this endeavor. Currently, the zoo hosts two Mexican wolves as part of this conservation success.
The public is encouraged to support this cause by enjoying a pint of El Lobo at Luchador Brewing Company or the Bighorn Cafe at the zoo, raising a glass to celebrate these conservation achievements.